
In production
Personal care
Everyday hygiene and intimate care.
Categories
VALENS LAB is built as a house of consumer brands across four categories. The standard travels. Only the shelf changes.

In production
Everyday hygiene and intimate care.

Planned
Ingestible formats where dose and purity carry the entire argument.

Planned
Topical formulas judged on stated concentration.

Planned
Adjacent wellbeing products.
Categories are the portfolio plan. Only personal care is in production. New product brands are named only when they are ready to be public.
Four categories, one rule applied the same way in each.